News

ShopLocket makes Christmas merry for retail entrepreneurs

December 19, 2012

OCE-supported start-up provides help for the holiday selling season

This holiday season, company ShopLocket is giving the gift of easy e-commerce to thousands of entrepreneurs in over forty countries around the world.

Katherine Hague is giving her fair share of gifts this holiday season, but it isn’t in the traditional way. Katherine’s company ShopLocket is giving the gift of easy e-commerce to thousands of entrepreneurs in over 40 countries around the world.

Promoted as “the easiest way to sell any product online,” ShopLocket makes selling online to fans and followers as simple as sharing a link or embedding a video. Sellers can easily share products on popular social media sites such as Facebook, Twitter, Pinterest or any existing blog/website; no storefront to set up, no upfront fees and no need to make themselves fit into a niche and/or expensive marketplace.

Holiday shoppers are often looking for more unique, customized, handcrafted gifts than they might normally seek out throughout the year. This lends itself to crafters, artisans and part-time entrepreneurs who might not have the resources or the time/desire to set up a storefront, online or otherwise. This limits their sales outlets to craft shows, farmers markets and the like, which can mean significant time commitments for relatively low sales.

Now with ShopLocket, these entrepreneurs can set up a page on ShopLocket for free, using an easy-to-use set-up wizard (no coding required) and then link to the page from something as basic as a Facebook page or a Tweet. This frees them up to make more products while reaching more potential customers.

ShopLocket has seen a surge in merchants since the official kick off to holiday shopping season on Black Friday in November. Looking for a standing desk? Handmade ornaments? Coding workshop vouchers? You’ll find it on ShopLocket. Thousands of retailers are now using the ShopLocket platform which officially launched in February of this year. 

“We’ve been overwhelmed with the success of our sellers this season,” says Hague, CEO/Co-Founder of ShopLocket. “It’s even more rewarding to know that our success means that other entrepreneurs can experience success as well.”