Market Readiness

Through its Market Readiness (MR) Investment Program, Ontario Centres of Excellence (OCE) invests directly in companies to further their early-stage commercialization and support their growth into a scalable business. The program supports companies in both the Customer Creation (CC) and Company Building (CB) stages of the Customer Development Model, as defined by Lean Start-up principles. The OCE investment de-risks other investment opportunities and helps the company attract the private investment and other funding it needs to grow.

This program is designed to support early-stage companies that:

  • Are either (1) an academic spin-off that was created for the purpose of commercializing IP developed from research conducted in an Ontario-based academic institution (university, college and/or research hospital); or (2) based at and actively engaged with an OCE-supported Campus-Linked Accelerator (CLA);
  • If the Applicant is based at and actively engaged with an OCE-supported CLA, at least one of the company founders/key members of the management team MUST be a current student or recent graduate (within five years) of a post-secondary institution.
  • Were incorporated for fewer than three years when applying for the Customer Creation stage and fewer than five years when applying for the Company Building stage.
  • Have not exceeded predefined thresholds ($500,000 for MRCC, $1 million for MRCB) for arm’s-length third-party investment.

Applications to this program are accepted on a continuous basis.

More details on the Market Readiness Program.